Main menu

Pages

How to Get Free Advertising for Your Blog: 7 Strategies to Try

How to Get Free Advertising for Your Blog: 7 Strategies to Try


Running a blog can be an expensive endeavor. From hosting fees to domain names to web design and content management systems, it's easy to burn through all your startup funds in record time. Fortunately, there are plenty of ways to get free advertising for your blog that doesn't cost you a penny. Here are seven strategies you can try today.

How to get free advertising for your blog


As you're probably well aware, running a blog can be an expensive endeavor. From hosting fees to domain names to web design and content management systems, it's easy to burn through all your startup funds in record time.


Fortunately, there are plenty of ways to get free advertising for your blog that doesn't cost you a penny. Here are seven strategies you can try today:


  1. Reach out to people with large social media followings. For example, if you're interested in writing about parenting topics, reach out to celebrities who have established followings on social media networks like Twitter or Instagram. Ask them for permission to post their latest updates or articles on your site in exchange for promoting their content on your social media accounts. Free publicity from a celebrity could lead not just to more readers but also more traffic.
  2. Write content specifically for other bloggers and site owners in your niche (or related niches) so they'll link back to your site and mention it on their blogs. A simple way to do this is by emailing bloggers with recent posts similar to yours and sharing why you found their content interesting or helpful.
  3. Find forums where people with similar interests congregate online and start conversations with them there. Offer them guest posts at your blog as a way of building mutually beneficial relationships--you can offer them exposure, while they'll help spread the word about your blog posts.
  4. Guest post on popular blogs within your niche or industry and ask

Giveaways


One of the easiest ways to get free advertising for your blog is with giveaways. Giveaways are a popular and effective strategy for building an email list, driving traffic, and growing your social media following. The key to a successful giveaway is not just giving away something, but ensuring that your new followers and subscribers are valuable to you.


For example, if you're running a parenting blog, you could offer testimonials on anyone parenting product or service in exchange for your followers' email addresses. This way, you'll grow your list of parents who are interested in parenting products like the ones you recommend. You could also include a contest with entries limited to those who sign up for your giveaways.


Another option is cross-promotion with allied bloggers. For example, if you have a blog about home décor, you might partner with another blogger that covers weddings to host a gift card giveaway where the winner gets $500 worth of decorating services from both blogs.


Promote posts other bloggers have written


One of the best ways to get free advertising for your blog is to promote posts other bloggers have written. You can do this by commenting on their blog and sharing a link to your article, with a note that this could be helpful. If you want to take it one step further, you can share the post on Facebook or Twitter as well. This will allow you to reach new audiences and get in front of people who may not have heard of you before.


Social Media


Social media platforms are free to use, and they happen to be one of the best avenues for getting your blog's content in front of new people. Facebook has over two billion monthly active users, and Twitter has over 310 million monthly active users. That's a lot of potential eyeballs for you to market your blog too!


If you're not using social media platforms to advertise your blog, now is the time to start. One of the most popular social media platforms is Facebook. People are constantly posting on their feed or on their business page, which means there are loads of opportunities for you to advertise on Facebook. And if you're not advertising on it yet, now is the time to start! There are many strategies you can use with your ads. But one strategy that stands out is using pictures in your ad campaigns.


SEO


and Social Media


SEO and social media are two of the best ways to get free advertising for your blog. You can research SEO tips and best practices to improve your ranking on search engines like Google or Bing. You can also find people to follow you on social media, share your posts, and help you reach new audiences.


SEO for the Non-technical Person


Don't let the title fool you. This is a simple, but very effective process. It doesn't require any knowledge of SEO and can be completed in just a few minutes.


Four Ways You Can Get Free Advertising for


Your Blog


  1. Guest Posting - Working with other blogs to post on a topic you are interested in can be a great way to get free advertising. You can also offer to guest post on their blog by writing about a topic they want more information on. This is an easy way to get your name out there and establish yourself as an expert.
  2. Contests - Holding contests for your blog or running contests for other blogs is an excellent way to drive traffic and boost engagement. Offer prizes that are related to the content of the blog like book reviews, collectible toys, or gift cards.
  3. Social Media - Social media accounts are an effective way to interact with your followers and promote your content while promoting others' content too! For example, if you're interested in fitness, you could share posts from others who are fitness bloggers and mention that they have awesome posts you would recommend following them too! It's a win-win situation!
  4. Promotional Videos - Having promotional videos is another strategy that helps get free advertising for your blog because it gives people watching the video a reason to visit your website or subscribe to your channel so they don't miss anything exciting when it goes live! For examples of successful video marketing campaigns, check out this article.

You are now in the first article

Comments